Amity University
Bachelor of Business Administration
Bachelor's degree program in Business Administration is for those would like to understand how the Companies and Organizations and Institutions such as Banks, Multinationals, Government and Private Companies and Private Business function and how they can be best managed and controlled. The BBA Programme is intended to give the student a broad based solid training in Business management. This enables the graduate to fit into any facet of business life and to decide in which specific discipline the student wishes to specialize. The curriculum provides training in functional management areas such as Marketing, Finance and Human Resource.